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Privacy Policy

Last Updated: April 30, 2025

At Trypp, we value your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (www.trypp.com) or use our SaaS platform for real-time UX metrics and AI-driven usability insights. Please review this policy carefully.

1. Introduction

Trypp is a Software-as-a-Service (SaaS) platform provided by Trypp Inc., designed to help UX and product teams gain actionable insights through real-time metrics and AI-driven usability analysis. This Privacy Policy governs how we handle your personal information when you access or use Trypp. By using our services, you agree to the terms outlined here. If you do not agree, please refrain from using Trypp.

2. Information We Collect

We collect various types of information to deliver and improve our services:

2.1. Information You Provide

  • Account Information: When you sign up or register, we collect your name, email address, username, or other identifiers.
  • Billing Information: For paid subscriptions, we gather payment details (e.g., credit card information) and billing addresses.

2.2. Information Collected Automatically

  • Usage Data: We track your interactions with Trypp, including:
    • Pages visited, features used, and time spent on the platform.
    • Event-based data, such as clicks, page views, and user journeys.
    • Element paths (e.g., DOM structure, tag names, classes, IDs) for UX analysis.
  • Device and Connection Information: We collect:
    • IP address, browser type, operating system, and device identifiers.
    • Screen resolution, viewport size, and user agent data.
    • Page URL, referrer URL, and timestamps of activities.
  • Cookies and Tracking Technologies: We use cookies and similar tools to:
    • Monitor session activity (e.g., session IDs, client IDs).
    • Enhance functionality and personalize your experience.

2.3. Information from Third Parties

We may receive data from partners like payment processors or analytics providers and combine it with information we collect directly.

3. How We Use Your Information

We use your information to:

  1. Deliver and Enhance Trypp:
    • Provide real-time UX metrics and AI-driven insights.
    • Maintain and improve platform functionality.
  2. Personalize Your Experience:
    • Tailor dashboards, reports, and recommendations based on your usage.
  3. Analyze and Optimize:
    • Study usage patterns to refine features and ensure platform stability.
  4. Communicate:
    • Send updates, respond to inquiries, and offer support.
  5. Process Payments:
    • Manage subscriptions and billing.
  6. Ensure Compliance:
    • Meet legal obligations and enforce our Terms of Service.

4. Disclosure of Your Information

We do not sell or rent your personal information. We may share it in these cases:

  1. Service Providers: With vendors (e.g., hosting services, payment processors) who assist us, bound by strict confidentiality.
  2. Business Transfers: During mergers, acquisitions, or asset sales, subject to confidentiality protections.
  3. Legal Obligations: When required by law, to protect our rights, or in emergencies.
  4. With Consent: For purposes you approve at collection time.
  5. Anonymized Data: Aggregated or de-identified data for research or analytics.

5. Data Retention

We keep your information as long as needed for the purposes outlined here or as required by law. Once no longer necessary, we securely delete or anonymize it.

6. Security

We use robust technical, administrative, and physical measures to protect your data from unauthorized access or loss. However, no system is fully secure, and we cannot guarantee absolute protection.

7. International Data Transfers

Trypp Inc. operates from the United States. Your data may be processed in other countries with varying privacy laws. We ensure adequate safeguards align with this policy and applicable regulations.

8. Children’s Privacy

Trypp is not designed for users under 18. We do not knowingly collect data from children. If we detect such data, we will delete it promptly upon notification.

9. Your Rights and Choices

Depending on your location, you may have rights like:

  • Access: View your data.
  • Correction: Update inaccurate details.
  • Deletion: Request data removal.
  • Restriction: Limit certain uses.
  • Objection: Opt out of specific processing.
  • Portability: Receive your data in a usable format.
  • Opt-Out: Unsubscribe from marketing.

Contact us at [email protected] to exercise these rights. We’ll respond per legal timelines.

10. Cookies and Tracking

We use:

  • Essential Cookies: For core functionality (e.g., session management).
  • Analytics Cookies: To measure usage and performance.
  • Marketing Cookies: For targeted content.

Manage preferences via your browser settings.

11. Third-Party Links

Trypp may link to external sites or services. We’re not responsible for their privacy practices. Review their policies before sharing data.

12. Changes to This Policy

We may update this policy as needed, revising the “Last Updated” date. Significant changes will be notified via email or in-platform alerts. Continued use after updates implies acceptance.

Contact Us

Reach out with questions or requests at [email protected].